For:
- CEOs & execs
- Politicians/diplomats
- Spokespersons
- Entrepreneurs
- Reporters
- Celebrities/athletes
- Authors/inventors
|
Learn how to:
- Set groundrules
- Analyze the audience
- Develop strategic messages
- Handle nervousness and stay cool in the hot seat
- Tell compelling stories that keep you on message
- Turn hostile questions into winning answers
- Win audiences to your side
- Utilize positive nonverbal behavior
- Be aware of camera do's and don'ts
|
|
A UN agency was having difficulty describing its mission succinctly and consistently. GPC reviewed and distilled its many officials' rambling descriptions into one focused, strategic message, "Saving the lives of children and women." Now during wars and emergencies, agency personnel garner the spotlight by communicating with consistency and impact.
|
|
